I remember the first time I ever did a presentation.
For many years I have been marketing online and I thought doing a presentation was pretty much the same thing.
I thought to myself "As long as I provide great content and value, the audience will be able to make that informed decision and invest in what it is that I have to offer."
Pretty straight forward, right?
When it was time to make the offer, and I asked them to go to the back tables to invest, nobody moved.
I bombed... hard.
It was weird. It was awkward. It was embarrassing.